Saddle Your Ponies

Joburg's toughest race; Joburg's safest race; Everybody's race. Call it what you like but clearly it is Joburg's favourite race. As the Momentum 94.7 Cycle Challeng draws nearer all us cyclists "From the Average Joe to the All-Time Pro" as they say begin to dust off our bikes, pump up our wheels and get pedaling in preparation for the 18th November. This is a race which seems to puzzle me more and more from year to year. Despite the gruelling final 30km's  that we all hate so bad and curse with words which I can not say on a mass communication platform like this. The 'Ninety Four' as I like to call it  has us all coming back year after year and and each time bringing more people along- from spectators to particpants. This really is everybody's safest, toughest, favourite race. So, to all involved in this Huge event, good luck, thank you and we can't wait to see you there. Big Ups to 94.7 and Momentum.

Keep Pedalling- all the way on the R28 too ;)

Taking the Streets Back

So, the latest trend in the cycling industry has it South Africa with a bang and Johannesburg with an even harder one. The trend you ask? Well, it is called Critical Mass. I too raised an eyebrow when I heard that term; it might sound like some kind of cult, but no. Critical Mass seems to be one of the fastest growing phenomenons in cycling that i have seen in a while. People are now expressing their views through bike riding! Basically, critical mass is all about taking the streets back, taking back public space, or at least what should be. I’m sure you will agree with me that the biggest challenge a cyclist faces is the automobile and its raging driver behind the wheel. These events are the perfect way to voice your opinions as a cyclist. It first started in the United States as a protest against the insufficient facilities for cyclists in the roads and has continued to develop into an opportunity for communities to express themselves. But here in Johannesburg it is not so much about creating an uprising. So, instead of violent protests, participants get to re-discover the streets of the city at night time, after rush hour traffic. It has become a totally social event inviting anybody and everybody- you determine your pace and style. Checkout their Facebook page - Critical Mass Johannesburg to find out about the next ride. Big Ups to the organizers of this iconic movement.

Keep Pedalling, at night this time!   

                                       Check this out > > > Video

Green PR gets Pedaling



Green Together



It seems that Green Public Relations is growing faster than we think, and attacking more industries than ever thought possible. And it’s actually working. Now, if you’re not sure what I mean by “Green” PR, in simple terms it is Public Relations Campaigns aimed at raising awareness and promoting environment-friendly activity. Earlier this year, Climate cycles hosted their 4^th annual event ‘Ride to Recharge’.

Cyclists pedaled from Chicago lakefront inviting people of all skill levels and walks of life coming to help their students and schools go green. Riders could choose from a 4-mile (6.4km) route to a 125-mile (201km) route. In their first three rides, a combined 1200 Climate Cyclists raised $250,000. That’s more than R1 million, just by getting people to pedal some bikes! Thanks to their efforts, Climate Cycle awarded 13 schools with solar panel installations and seeded 15 additional environmental school projects to date. It is rare that you see organizations using this approach- using a globally loved sport to attend to the environments needs. The fact that riding a bike generates no form of threat to the environment makes this event and its cause sheer genius. From what the statistics say, clearly it has been a success and can only grow bigger. Big Ups, Climate Cycles.

Keep Pedaling- Pedaling Green that is.

Checkout Climate Cycles